Tuesday, 8 March 2011

Tutorial Questions Week 1 (2/3/11)

1) Internet risks – give examples of four things that can go wrong with a transactional site?
     
    The main risk of the internet site in my opinion is fraudulent sites or people posing to be a Bank or a site such as PayPal. Another risk is the computer system crashing and therefore ceasing all transactions. The product may not have been what the customer thought it was from lack of research perhaps therefore causing a high rate of returns or refunds. Internet transactions are also limited to who thy can appeal to and market to as some people refuse to do internet transactions, or do not even know how to use a computer and therefore would not consider buying online.

2) Write a definition for each:
     
    a) E-commerce:  The buying and selling of goods and services on the internet involving virtual store fronts, gathering and use of demographic information, electronic data interchange, using email and fax as a media, business-to-business buying and selling and the security of business transactions.
    b) E-business: Business interactions on the internet, going beyond just buying and selling. It includes servicing customers and collaborating with business partners.


3) What is the difference between buy side and sell side e-commerce?


    Buy-side e-commerce is the process of acquiring resources needed by an organisation from its suppliers. Sell-side e-commerce is the process of selling goods and services to an organisation's customers.


4) Describe the different types of eBusiness


    The first type is called B2B commerce where an electronic transaction is conducted between a producer firm and a raw material supplier firm. The second is B2C commerce where one party is the firm and the other is the customer.The third is intra B commerce where the transaction is between two persons or departments of a business unit. The fourth is C to C commerce where bot parties are actually customers (where no established markets are available).


5) Which digital technology has the highest penetration rate? Explain and source your answer.
    
    Australia is the top 5 penetrated country in the PC market according to a recent report by Australian Institute of Technology and Commerce with computer access currently at 78% and access expected to reach 19.2 million people in 2012. A report by Nielson in 2009 showed that 84% of internet users had broadband at home, in 2008 it had reached 97%. I feel this data proves that the internet has the highest penetration rate with its expanding popularity and wide range of uses. 
 LiewShiJia. 2010. Australian Technology Penetration. PC and internet market. Resourced 7th of March, 2011 on http://comm215.wetpaint.com/page/Australia+Technology+Penetration)

6) List four drivers to adoption of sell-side e-commerce by business.

    The drivers of sell-side e-commerce include the chance to expand their market to people all over the world who have internet access, or even just people not so far away that find it more convenient to shop online. It can also help free up their capital and inventory needs as they can manage more closely the items required such as using a Just In Time inventory system. It also has the added security of not having a premises that is locked up and left over the weekend that could be broken into and stock being stolen. The new found data of customer demand being for online shopping is a big driver in sell-side e-commerce as it is a market that is expanding and a good opportunity to enter into.

7) Four barriers to adoption of sell-side e-commerce by business'

    The barriers to e-commerce include the security issues people have with the internet which in turn may be effecting their faith in  internet banking, internet transactions and dealing with customers online. Some businesses might be operating successfuly enough without expanding to sell-side e-commerce and therefore see no need. The cost of setting up an internet site can be a deterrent to establishing e-commerce as well, or the commissions or weekly  fees associated with host sites. Lacking the computer skills to run an online business can also hold people back as they do not have the confidence or skill to execute e-commerce.


8) How might a restaurant in Sturt Street Ballarat benefit from an online presence?

   Having a restaurant with a web page that people can search and read advertises to potential customers and can show off the menu and other features of the business. When you search restaurants in Ballarat not many options come up so it would give the restaurant a competitive edge against all the others in town. \


9) What are some examples of Digital information?


   "Digital information is stored using a series of ones and zeros. Computers are digital machines because they can only read information as on or off -- 1 or 0. This method of computation, also known as the binary system, may seem rather simplistic, but can be used to represent incredible amounts of data. CDs and DVDs can be used to store and play back high-quality sound and video even though they consist entirely of ones and zeros" (TechTerms.com, 2011)

10)  What is the semantic web? Are we there yet?

       A semantic web is one is which the computer can understand the meaning of the information on the world wide web. Was names by Time Burners-Lee who invented the world wide web and a lot of the technology that enables the direct and indirect data processing by machines already exists in this world.

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